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Lina Rifda Naufalin
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Laboratorium Terpadu Lantai 4 (Laboratorium Manajemen Data) Fakultas Ekonomi dan Bisnis Kampus UNSOED, Grendeng Purwokerto 53122
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Soedirman Economics Education Journal
Published by Universitas Jenderal Soedirman
ISSN : 26862409     EISSN : 26866277     DOI : https://doi.org/10.32424/seej.v3i1
Core Subject : Education,
Education
Soedirman Economics Education Journal offers publication articles about learning methods, education technology, learning evaluation, learning design, innovation in learning, and learning media emphasizing local wisdom. Submitted articles can be in the form of research results or literature studies. We invite articles in all functional area of economic education, which mainly about (but not exclusive to) : economic education accounting education educational administration offices cooperative education
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 6 Documents
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Search results for , issue "Vol 5 No 1 (2023)" : 6 Documents clear
IMPLEMENTATION OF THE CONTENT MARKETING STRATEGY BY SMJ BY MBOK JUDES BANYUWANGI TO INCREASE CUSTOMER ENGAGEMENT Rosita Nurcahya Ningsih; Sri Wahyuni; Mukhamad Zulianto; Hery Prasetyo
Soedirman Economics Education Journal Vol 5 No 1 (2023)
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32424/seej.v5i1.8230

Abstract

Technological advances are an opportunity for the regional culinary industry to develop along with the development of marketing 4.0 which makes this culinary subsector more competitive. Social media marketing is one type of digital marketing that is often used by culinary business actors in promoting. One of them is by implementing content marketing. Based on the results of the study stated that the main purpose of content marketing strategy is to increase customer engagement. This research is a qualitative descriptive study conducted at the SMJ by Mbok Judes restaurant, Banyuwangi District, Banyuwangi Regency. This study uses a snowball sampling technique in determining informants. SMJ by Mbok Judes Banyuwangi generates customer engagement through consumer responses to content marketing which is mapped into 3 dimensions including cognitive, affective, and behavioral engagement. Cognitive involvement in the form of the level of consumer interest in the content and information from the content. Affective engagement is formed based on consumer enthusiasm and satisfaction with the content. Behavioral engagement is based on sharing and supporting content behavior.
THE INFLUENCE OF LEARNING MOTIVATION, LEARNING STYLE, PEERS ON STUDENTS' ECONOMIC LEARNING INTEREST Salwa Ghina Fasya; Nurdin Nurdin; Suroto Suroto
Soedirman Economics Education Journal Vol 5 No 1 (2023)
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32424/seej.v5i1.8231

Abstract

This study aims to determine the effect of learning motivation, learning styles and peers on students' interest in learning economics. This study uses quantitative descriptive research methods with a survey approach and ex post facto. The population used in the study were all XII social studies students with a total of 63 students. The population used in the study were all XII social studies students with a total of 63 students. The sampling technique uses saturated samples which means that the entire population is used as a sample. Data collection techniques used are interviews, observations, questionnaires, and documentation. Hypothesis testing is done through partial regression analysis test (t test) and simultaneous regression analysis test (f test). Based on the results of hypothesis testing using partial tests, it was found that each independent variable, namely learning motivation, learning style, and peers, had a positive influence on student interest in learning. Based on simultaneous tests, overall learning motivation, learning styles, and peers have an effect on students' interest in learning economics. In order for students' interest in learning economics to be as expected by the teacher, the teacher should also pay attention to variables that can affect students' interest in learning such as learning motivation, learning styles and peers.
THE EFFECT OF E-BOOK USE, DIGITAL LITERACY AND AVAILABILITY OF LIBRARY BOOK COLLECTIONS ON LEARNING ACHIEVEMENT Maharani Pratiwi Maksum; Najmudin Najmudin; Bambang Sunarko
Soedirman Economics Education Journal Vol 5 No 1 (2023)
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32424/seej.v5i1.8275

Abstract

Digitalization changes the world of education starting from teaching methods that follow trends, subject matter that follows world developments and ultimately being able to produce output that is in accordance with the situation and conditions of the employment field. The level of success can be seen from the student achievement. Learning achievement is influenced by two factors, both internal and external factors. This study aims to analyze (1) the effect of using e-books on learning achievement (2) the effect of digital literacy on learning achievement (3) the effect of book collection availability on learning achievement. This research is a quantitative study using a survey method. The population in this study were 141 students of Economic Education class 2016-2018. This sampling technique uses probability sampling. The data analysis technique used is multiple linear regression analysis and the result showed that the use of e-books, digital literacy, and availability of book collections in the library partially has a positive and significant effect on learning achievement.
THE EFFECT OF MINIMUM WAGES ON YOUNG WORKERS IN THE FORMAL SECTOR Thomson Sitompul
Soedirman Economics Education Journal Vol 5 No 1 (2023)
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32424/seej.v5i1.8299

Abstract

In contrast to previous studies regarding the impact of minimum wages which only focused on total workers and the economic sector and the use of employment status to form formal workers, this study analyzed the effect of minimum wages on one of the demographic variables namely youth by comparing the formation of formal workers using cross tabulation of status and type of work and formation of formal workers by using job status only. The purpose of this research is to analyze the impact of the minimum wage on young formal workers in Indonesia. This study describes that the difference in the high percentage of young formal workers supports the research objective that it is important to compare the impact of the minimum wage on the two categories. Using the 2015 SAKERNAS cross section data and the OLS regression method the impact of the minimum wage on young formal workers using cross-tabulations is higher than the impact of the minimum wage on young formal workers using only employment status. The minimum wage reduces formal youth employment (either by cross-tabulation or by status alone) significantly. Ignoring the use of cross-tabulations between status and type of work can lead to underestimates in the percentage of young formal workers so that the use of cross-tabulations is more representative in showing the effect of minimum wages on young formal workers compared to using employment status alone
THE IMPACT OF FINANCIAL LITERACY, QUALITY OF LIFE, SOCIOECONOMIC STATUS ON THE CONSUMPTION BEHAVIOR OF PRE-SERVICE TEACHER STUDENTS Tito Kurniawan; Muhammad Reza Farizhi; Ananda Setiawan
Soedirman Economics Education Journal Vol 5 No 1 (2023)
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32424/seej.v5i1.8317

Abstract

This study aims to construct a structural model of the consumption behavior of students of the Teaching and Education Faculty (FKIP) of Universitas Lambung Mangkurat. This study was described using a quantitative method with SEM-PLS to find out the phenomena studied by the decision questionnaire from the questionnaire that had been used in previous studies. The questionnaire was filled in by 214 people from 7810 active students class 2017-2022 FKIP Universitas Lambung Mangkurat by taking data in the form of random sampling. Research shows that financial literacy, quality of life, and social status of parents can be said to be very influential and significant together with the variable knowledge of consumptive behavior of FKIP students at Universitas Lambung Mangkurat.
THE ROLE OF COMPENSATION IN INCREASING TEACHER PERFORMANCE MOTIVATION feby eka listiani; Muslikatus Sa'diah; Rengga Aprilia; ayu wulandari; syunu trihantoyo
Soedirman Economics Education Journal Vol 5 No 1 (2023)
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32424/seej.v5i1.8324

Abstract

This research was conducted to find out how closely the relationship between teacher compensation in the form of salary and teacher performance motivation at BA 'Aisyiyah Kutukuon, Ponorogo. The app\roach used in this study is qualitative. The method used in data collection was observation and interviews with five teachers at BA 'Aisyiyah Kutukulon. The results of the analysis obtained are that there are only two types of income earned by teachers in the form of basic salary and allowances which are obtained twice in one year. The low salary of private teachers is suspected of having a relationship between their earnings and performance motivation. On the other hand, after conducting research, the low salary earned did not have a significant impact on the learning system. This is evidenced by the teacher's ability to plan lessons and implement learning at BA 'Aisyiyah Kutukulon. Thus, it can be concluded that the role of income earned does not have a significant impact on decreasing performance motivation

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